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May 2, 2012 at 10:13 am #25301RUPAM THAKURKeymaster
On May 1st, 2012, Crown Casino has announced an exhilarating venture with the worldÂ’s largest poker brand, the World Series Of Poker. The World Series of poker Asia-Pacific (WSOP APAC) is all set to take place at Crown Casino in Melbourne from April 4th, 2013 to 15th, 2013 and will feature five WSOP gold bracelet events.
WSOP Executive Director Ty Stewart said, Â“Our goal is to establish the worldwide grand slam of poker and use our platform to elevate the game through a series of major championshipsÂ”.
Â“With WSOP Las Vegas growing annually and WSOP Europe poised for long-term success after five years, the time is right to turn our attention to the dynamic poker scene in Asia and Australia. Given CrownÂ’s success with the Â‘Aussie Millions Poker ChampionshipÂ’, we couldnÂ’t ask for a better partner than Crown to establish the Asia-PacificÂ’s definitive poker festivalÂ”.
Crown Casino, Melbourne draws approximately 18 million visitors each year, with the largest poker room outside North America and is the home of the popular and prestigious Aussie Millions Poker Championship. Crown Melbourne’s CEO Greg Hawkins said, Â“This exciting partnership brings together two industry leaders, and two strong brands, to create a premier poker event in this regionÂ”.
Â“Our agreement firmly aligns with our objective of attracting the very best local and international players, all vying for a coveted WSOP bracelet. We are incredibly proud of what we have achieved with the Aussie Millions and look forward to featuring WSOP Asia Pacific on our poker calendar in April 2013Â”.
The WSOP brand is one of the worldÂ’s most iconic and every poker player in the world dreams of someday being the proud owner of coveted WSOP Bracelet. The WSOP brand is 42-years old and in 2007 it expanded beyond the USA with the launch of the WSOP Europe in London (2007-2010) and subsequently into France (2011). The WSOP APAC is set to tap into the tremendous growth of peer-2-peer gaming in this region.
As part of the agreement with the WSOP, the WSOP APAC events are expected to be televised globally across ESPN. 2005 World Series of Poker champion and Crown ambassador Joe Hachem, the local hero helped to inspire a poker boom in his native Australia when he became world champion.
Â“ItÂ’s thrilling to think the World Series of Poker is coming to Australian soilÂ” said Joe Hachem. Â“I know first-hand what a life-changing moment winning the WSOP gold bracelet was and how it served as a catalyst for the growth of poker in Australia and Asia. It will be a dream come true to host a worldwide poker event such as this at Crown. I canÂ’t waitÂ”.
The full WSOP APAC schedule is set to be released later this year.
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